DC Shoes originated in 1989 when Ken Block and Damon Way founded Eightball, later transitioning to DC after trademark issues. Specializing in skate shoes, DC quickly gained prominence with endorsements from pros like Danny Way and Colin McKay. By 1997, DC had expanded globally, solidifying its presence in extreme sports and fashion markets. Acquired by Quicksilver in 2004, DC maintained its innovative edge, notably sponsoring Rally driver Travis Pastrana and creating viral content like the Gymkhana series. Today, DC remains a leading brand, offering a diverse range of skate shoes for all ages.

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